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.dsy:it. : Powered by vBulletin version 2.3.1 .dsy:it. > Community > Tech > Pubblicità su google
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Teju
:L'anti - anti-global!!:

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 Pubblicità su google

Ciao gente, qualcuno sa spiegarmi in poche parole come funziona la pubblicità di un sito web in Google?? ...e negli altri motori di ricerca??

Gratias!! :D

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Teju.it - Una vita da raccontare
02-10-2006 22:38
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Gighen
.grande:maestro.

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mi pare una domanda un po' vaga... cosa ti serve sapere?

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"Documentation is like sex: when it's good, it's very, very good; and when it's bad, it's still better than nothing."
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03-10-2006 17:56
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holylaw
.grande:maestro.

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http://www.google.it/intl/it/ads/

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La mia epoca ed io non siamo fatti l'uno per l'altro:questo è chiaro. Ma è da vedere chi di noi due vincerà il processo di fronte al tribunale dei posteri.
AV MJØDEN VART DU VIS OG KLOK, SÅ DREKKA MER!!!!
Le persone sagge parlano perché hanno qualcosa da dire.
Le persone sciocche perché hanno da dire qualcosa.
03-10-2006 18:24
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ale82info
.grande:maestro.

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intendi gli ad-sense di google?
03-10-2006 18:41
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Teju
:L'anti - anti-global!!:

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Sì, avevo già raggiunto il link proposto da holylaw, ma non ho trovato quel che cerco.

Mi spiego meglio: sto realizzando un sito web e il committente vuole farsi grossa pubblicità, principalmente sui motori di ricerca, Google in testa.

Io non conosco il mondo della pubblicità su web, chiedevo a qualcuno di voi se poteva darmi delucidazioni.

Grazie

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Teju.it - Una vita da raccontare
04-10-2006 08:30
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Gighen
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beh si adwords.... http://www.google.it/intl/it/ads/

dovresti però fare un piano di marketing per far rendere i soldi che investi... da usare in se e per se è banale

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06-10-2006 13:28
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Mifune
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Originally posted by Gighen
beh si adwords.... http://www.google.it/intl/it/ads/

dovresti però fare un piano di marketing per far rendere i soldi che investi... da usare in se e per se è banale


Esatto devi innanzitutto stimare un budget che il tuo cliente vuole dedicare alla campagna:

se vuole andare su Web, e sul mercato italiano non è detto che sia meglio investire tutto su google ci sono altri canali molto più mirati. Dipende anche dal prodotto.

Google offre Adwords ad esempio, ma c'è il circuito trabedoubler, ci sono le varie concessionarie dedicate che ti profilano la campagna mirata al target.

Io solo su Adword non mi butterei!
Ciao

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nippi.it - Blog
09-10-2006 11:29
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Juventina
@Dublin

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Originally posted by Mifune
....
Io solo su Adword non mi butterei!


Perchè?

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Don't be evil ;)
10-10-2006 22:14
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Mifune
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Perchè è una pubblicità che per alcuni fasce di utilizzatori ha un indice di penetrazione non molto alto....

;)

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nippi.it - Blog
11-10-2006 07:07
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Teju
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Cosa intendi Mifune??

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Teju.it - Una vita da raccontare
11-10-2006 08:13
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Mifune
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Originally posted by Teju
Cosa intendi Mifune??


Che dipende dal prodotto che devi veicolare e dal Target.

Io farei una campagna anche banner, molto efficaci sono i videospot, ripeto che dovresti vedere il target a cui mira il tuo cliente, andare a verificare i siti/aree web che di solito vengono visitate, poi ti fai dare un budget massimo e lo spami su adword e altre campagne

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nippi.it - Blog
11-10-2006 08:20
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Gighen
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sinceramente mi pare un po' riduttivo metterla giù così, dietro una campagna ben fatta c'è tanto tanto lavoro...

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11-10-2006 16:35
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FabryProg
.consigliere.

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Volete sapere la mia esperienza personale? Noi lo utilizziamo su un nostro sito www.studentict.it ed in due anni siamo fermi a quota 40 dollari... ancora ci vuole TROPPO per arrivare a 100.... :(:(:(:(
11-10-2006 16:41
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Gighen
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non adsense... ad words... loro vogliono comprare pubblicità

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"Documentation is like sex: when it's good, it's very, very good; and when it's bad, it's still better than nothing."
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11-10-2006 18:57
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ale82info
.grande:maestro.

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Originally posted by FabryProg
Volete sapere la mia esperienza personale? Noi lo utilizziamo su un nostro sito www.studentict.it ed in due anni siamo fermi a quota 40 dollari... ancora ci vuole TROPPO per arrivare a 100.... :(:(:(:(


si vabbè...ma con 15 visite al giorno............
11-10-2006 19:04
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